BC LIQUOR STORES COLLECT OVER $210,000 FOR PAKISTAN RELIEF

VANCOUVER – BC Liquor Store customers and staff have generously donated over $210,000 to help support Canadian Red Cross relief efforts in Pakistan.

Between Aug. 25 and Sept. 28, 2010, all 197 BC Liquor Stores accepted voluntary donations. The funds have been sent to the Canadian Red Cross Pakistan Flood Relief Fund.

Relief efforts in Pakistan include providing medical support, clean water, food and shelter following flooding from monsoon rains that devastated tens of millions of people. These floods have affected more than 70 per cent of the country.

This is the fifth time that BC Liquor Stores have collected donations from customers and staff for the Canadian Red Cross Society. The four previous disaster relief campaigns were BC Wildfires (2003), Tsunami (2004-05), Hurricane Katrina (2005) and Haiti Earthquake (2010).

Media Contact:
Tarina Palmer
Manager of Communications
BC Liquor Distribution Branch
604 252-3028

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